How an AI SaaS Grew From 512 to 23,956 Users in Just 3 Months with Rumora
Struggling with post-launch growth, Olovka AI started using Rumora to grow their user base, acquiring 24K+ registered users and massive brand lift in ~3 months.
Despite a successful Product Hunt launch in August 2024, Olovka AI struggled to attract targeted academic users consistently. Their $9.95/mo pricing made PPC campaigns cost-prohibitive, which was a big problem for a bootstrapped startup.
They couldn't afford to spend money on PPC and wait for months to break even with their low price point. There was a need for a more cost-effective and scalable solution.
After months of stagnation, Olovka's founders started using Rumora to grow their user base.
Using Rumora's platform, Olovka's founders monitored AI discussions across YouTube and amplified their momentum by deploying authentic user testimonials on 274 videos where academics discussed AI tools.
Found Relevant Videos
Rumora found the exact YouTube videos Olovka's ideal students were already watching and engaging with.
Deployed UGC Comments
We deployed authentic, user-style comments that naturally showcased Olovka's value, sparking organic curiosity.
Maximized Exposure
Our strategy ensured Olovka's "rumors" consistently held top comment positions, maximizing exposure on viral-potential content.
The Rumora Effect: Olovka gained 2,135,267 organic comment impressions
After launching Rumora in Q1 2025, Olovka achieved these impressive results in just 3 months:
Organic Comment Impressions
New Website Visits
New Sign-ups
Conversion Rate Increase
Numbers don't lie. Witness the dramatic impact of Rumora on Olovka AI's key growth metrics, from traffic spikes to user sign-ups.
Google Analytics: User Spike
Google Search Console: Clicks & CTR
GSC: Top Branded Queries
Supabase: User Sign-ups
Rumora Dashboard: Total Reach
Rumora UI: Top Performing Video
The SEO Snowball Effect
Beyond direct traffic, Rumora created a significant SEO uplift. The surge in branded searches signaled to Google that Olovka.ai was gaining popularity.
From Obscurity to Authority
Ahrefs data reveals Olovka rocketed from <10 to 500+ ranked keywords in just two months with Rumora.
Google Took Notice
Surging branded searches boosted Olovka.ai's domain authority, signaling its rising popularity to search engines.
Rumora's impact isn't just short-term. It creates a powerful AI SEO advantage that compounds over time.
Next-Gen LLM Training Data
Widespread UGC discussing Olovka's benefits becomes prime training material for next-gen language models from OpenAI and Anthropic.
AI-Driven Search Dominance
Olovka is positioned for sustained organic discovery as search becomes increasingly AI-driven, with a built-in reputation advantage.
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Comments (243)
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